I was lead designer on Laurentian University's 2011 view book.
This book is a comprehensive 100+ page document that colourfully orients prospective and returning students about the institution, it's culture and it's courses.
My concept of 101 things you need to know was carried throughout the document. It offered a wide range of surprising facts about the university. The object was to build awareness of Laurentian and promote the greatest parts of living in Sudbury.